Digital Marketing

Elevate your brand online with expert digital marketing strategies.

Digital Marketing

Enroll in WebPro School of Freelancing’s premier Digital Marketing course led by industry expert Ammara Fayyaz. Master essential skills in Social Media Marketing, Blogging, Freelancing, and more to elevate your career. Sign up today and kickstart your journey towards becoming a proficient digital marketer.

Digital Marketing

BATCH 14 by WebPro School Of Freelancing: Digital Marketing Training (2024)

Course Outline: Digital Marketing

The Digital Marketing course is designed to provide participants with a comprehensive understanding
of digital marketing strategies, tools, and techniques. Whether you are a business owner, marketer, or
aspiring digital marketing professional, this course will equip you with the skills and knowledge to create
effective online marketing campaigns, build brand presence, and drive business growth in the digital
era.

Module 1: Introduction to Digital Marketing

  • Overview of Digital Marketing
  • Understanding the Digital Landscape
  • Traditional vs. Digital Marketing
  • Digital Marketing Channels
  • Setting Marketing Objectives

Module 2: Website and Landing Page Optimization

  • Website Design and User
  • Experience (UX) Mobile
  • Optimization Landing Page Design
  • A/B Testing and Conversion Rate Optimization (CRO)
  • SEO Best Practices
  • Content Strategy and Optimization

Module 3: Search Engine Marketing (SEM)

  • Introduction to Search Engine Marketing
  • Google Ads and Bing Ads
  • Keyword Research and Selection
  • Ad Campaign Setup and Management
  • Quality Score and Ad Ranking
  • Ad Extensions and Ad Formats

Module 4: Social Media Marketing

  • Social Media Platforms Overview
  • Creating a Social Media Strategy
  • Content Creation and Publishing
  • Paid Advertising on Social Media Community
  • Engagement and Management
    Social Media Analytics

Module 5: Content Marketing

  • Content Marketing Strategy
  • Content Creation and Planning
  • Blogging and Article Marketing
  • Video Marketing
  • Infographics and Visual Content
  • Guest Posting and Outreach

Module 6: Email Marketing

  • Building Email Lists
  • Email Campaign Strategy
  • Email Design and Content
  • Email Automation
  • A/B Testing and Segmentation
  • Email Analytics

Module 7: Influencer Marketing

  • Understanding Influencer Marketing
  • Identifying and Engaging Influencers
  • Influencer Campaign Planning
  • Measuring Influencer Marketing ROI
  • Legal and Ethical Considerations

Module 8: Online Advertising

  • Display Advertising
  • Retargeting and Remarketing
  • Programmatic Advertising
  • Native Advertising
  • Affiliate Marketing
  • Ad Networks and Exchanges

Module 9: Data Analytics and Measurement

  • Web Analytics and Tools
  • Google Analytics Setup and Reports
  • Social Media Analytics
  • Key Performance Indicators (KPIs)
  • Attribution Models
  • Reporting and ROI Analysis

Module 10: Digital Marketing Strategy and Planning

  • Digital Marketing Budgeting
  • Integrated Marketing Campaigns
  • Marketing Automation
  • Monitoring and Optimization
  • Crisis Management
  • Staying Updated with Industry Trends

This course is suitable for individuals interested in digital marketing, from beginners to experienced
marketers looking to update their skills. The content can be tailored to meet the specific needs and
goals of the participants, helping them create effective digital marketing strategies, execute successful
campaigns, and measure their impact for business growth and brand success in the digital realm.

Elevate Your Career: Discover the Path to Success

Unlock Career Opportunities:

Navigate the digital landscape with confidence and seize opportunities in marketing, analytics, content creation, and more.

Master Digital Strategies:

From foundational principles to cutting-edge techniques, delve into the intricacies of digital marketing to effectively engage and convert audiences.

Specialize in Digital Marketing:

Acquire the expertise to craft impactful campaigns, optimize online presence, and drive business growth through strategic digital initiatives.

Embrace Freelance Flexibility:

Empower yourself as a freelance marketer, offering tailored services on leading platforms like Upwork and Fiverr, or carve your niche as a digital consultant.

Excel in a Global Market:

Equip yourself with versatile digital skills applicable across industries and borders, enhancing your marketability and opening doors to global opportunities.

Boost Business Performance:

Leverage digital tools and tactics to enhance brand visibility, attract leads, and drive conversions, whether for your own ventures or client projects.

Solve Marketing Challenges:

Develop a strategic mindset and analytical prowess to tackle complex marketing obstacles and deliver impactful results in a competitive landscape.

Become a Digital Marketing Authority:

Embark on a journey towards mastering digital marketing, earning recognition for your expertise and innovative approach in the field.

Connect with Industry Leaders:

Forge valuable connections with industry peers, mentors, and leading experts, fostering collaboration and continual growth in our vibrant community.

Learn from Seasoned Professionals:

Benefit from the wealth of experience and insights shared by our esteemed instructors, who bring real-world expertise and practical wisdom to your learning journey.

Expecting Immediate Results:

Success in digital marketing evolves through time and sustained effort. Patience and persistence are key as you navigate the dynamic landscape of online marketing.

Reluctant to Put in Effort:

Our training demands unwavering dedication and hard work to achieve tangible results. Success requires proactive learning, experimentation, and continuous improvement.

Focus on Promotion:

We prioritize comprehensive learning and skill development over direct sales or service promotion. Our focus is on equipping you with the knowledge and tools to excel in the digital marketing arena.

Desire for Constant Hand-Holding:

While we offer substantial guidance and support, independent execution is crucial for your growth as a digital marketer. Taking ownership of your learning journey fosters self-reliance and confidence.

Language & Comprehension Barriers:

A basic grasp of English and a genuine eagerness to learn are essential for success in our program. Clear communication and comprehension facilitate effective learning and collaboration.

Impatience with Earnings:

Building a profitable online presence takes time and strategic effort. Patience is paramount as you work towards establishing a sustainable and lucrative digital presence.

Harboring Misconceptions:

If you believe that success in digital marketing comes effortlessly or without dedication, this program may not be the right fit for you. Realizing your potential requires a realistic understanding of the challenges and opportunities in the field.

Limited Time for Application:

Applying what you learn is vital for achieving the best results. Dedicate sufficient time and effort to implement the strategies and techniques taught in the course to maximize your success.

Our mission is to empower committed learners to become industry leaders in the dynamic world of digital marketing. If you’re ready to make the commitment, we’re dedicated to supporting your journey to success.

Exclusive Additions to Your Digital Marketing Journey:

Complimentary Bonus Course

Elevate your digital marketing expertise with our free Digital Marketing Essentials course. Delve into essential strategies and techniques to boost your online presence and drive business growth.

Continuous Trainer Support

Our team of industry experts is available 24/7 to provide personalized guidance and support. Whether you have a question about a concept or need advice on a project, we’re here to help you succeed every step of the way.

Hands-On Internship Opportunities:

Gain invaluable real-world experience through our internship program. Work on live marketing campaigns, collaborate with industry professionals, and apply your skills to solve real challenges faced by businesses today.

Career Placement Assistance:

Unlock exciting career opportunities with our comprehensive job placement assistance. Gain access to exclusive job openings, networking events, and industry connections to kickstart your career in digital marketing.

Practical Case Studies:

Dive deep into real-world marketing scenarios and learn from industry-leading case studies. Analyze successful campaigns, dissect strategies, and develop actionable insights to apply to your own projects.

Instant Collaboration via WhatsApp

Stay connected with your peers and instructors through our dedicated WhatsApp group. Share ideas, discuss assignments, and receive instant support whenever you need it, fostering a collaborative learning environment.

Dynamic Learning Environment:

Immerse yourself in a supportive and inspiring learning environment designed to foster creativity and collaboration. Engage in lively discussions, participate in hands-on activities, and elevate your skills in a comfortable setting.

Join us today and embark on a transformative journey towards becoming a proficient digital marketer. Let’s empower you to excel in the ever-evolving world of digital marketing.

Expanded Skill Portfolio

Versatile Career Opportunities

Increased Value to Employers and Clients

Adaptability in a Dynamic Landscape

Enhanced Earning Potential

Student Success Stories:

Witness the triumphs of our graduates who have collectively achieved outstanding feats, contributing to a combined revenue exceeding $250 million through their honed skills and expertise.

Vision for Tomorrow:

Look ahead to our ambitious vision for 2030, aspiring to propel our alumni towards a collective revenue milestone of $1 billion, driven by the mastery of their acquired skills and knowledge.

Engagement and Supportive Community:

Engage actively in our vibrant community through regular meetups and harness the collaborative spirit within our iSkills incubators, fostering growth and camaraderie among our members.

Why Opt for WebPro School of Freelancing?

Embark on a journey to master vital skills in a thriving industry, recognizing that proficiency in Excel is pivotal in today’s data-centric world, offering boundless avenues for career growth and achievement.

Distinctive Edge:

Equip yourself with Excel skills applicable to office-based jobs worldwide, enhancing your employability and career prospects.

Discover our unique approach focused on measurable outcomes, with an impressive 86% of our graduates reporting immediate revenue generation post- Digital Marketing training in 2022. The remaining cohort, equipped with diverse skill sets, is poised for success across multiple sectors.

Invest in Knowledge. Reap Tangible Rewards. Enroll in WebPro School of Freelancing Today.

Get Enrolled Now

Delve into the fundamental tenets of Digital Marketing under the guidance of Ammara Fayyaz. Acquire the expertise to craft captivating blogs, curate compelling content, and deploy sophisticated SEO tactics, positioning you for success in the realm of digital marketing.

Digital Marketing

Rs 40,000

Important Note

No Registration Fee

One-Time Fee Only

Live Lectures

Recorded Lectures

No Watch Time Limit (12 Months)

No Monthly Subscription

LMS Access

iOS/Android App

WhatsApp Community

Success Manager

Enhanced Earning Potential

Multilayer Support System

Live Chat

Support Portal

Facebook Group

24/7 Support

24 Hrs. Issue Resolution Time

Expanded Skill Set

Diversified Career Opportunities

Increased Value to Employers and Clients

Adaptability in a Changing Landscape

Enhanced Earning Potential

Our Students reviews

Discover the transformative power of our Digital Marketing course through the inspiring journeys of our students-turned-achievers. Explore firsthand how personalized training at webpro school of freelancing can propel you towards a thriving career in the dynamic world of digital marketing.

Enrolling in the Digital Marketing course at WebPro School was a pivotal moment for my career. The comprehensive curriculum and hands-on projects allowed me to gain practical experience. The instructor’s expertise made complex concepts easy to grasp.

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Sara Khan

This course provided me with a solid foundation in digital marketing. The modules on content strategy and analytics were particularly valuable. The instructor’s insights, coupled with the collaborative learning environment at WebPro School, made a huge difference.

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Ali Ahmed

This course provided me with a solid foundation in digital marketing. The modules on content strategy and analytics were particularly valuable. The instructor’s insights and the collaborative learning environment at WebPro School made a huge difference.

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Ayesha Malik

The Digital Marketing course was well-structured and covered all the essential areas. The instructor’s expertise and the practical assignments helped me gain confidence in my digital marketing abilities. WebPro School’s approach to teaching is exceptional.

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Usman Ali

Frequently Asked Questions

Curious about our courses? Wondering about enrollment or support? Explore our Frequently Asked Questions (FAQs) to find quick, clear answers tailored to your educational journey at iSkills. Whether you’re new to the field or a seasoned professional, we’re here to guide you every step of the way.

Is prior experience in digital marketing necessary to enroll in this course?

While prior experience in digital marketing is beneficial, it’s not mandatory for enrollment. Our course caters to beginners as well as those with some level of experience in the field.

Can students from non-marketing backgrounds join this course?

Absolutely! Our digital marketing course is designed to accommodate students from diverse academic backgrounds. Whether you’re in engineering, finance, or the arts, you can enroll and excel in this program.

Will I need to purchase any additional software or tools for this course?

No, all necessary software and tools will be provided as part of the course materials. We’ll ensure you have access to the resources you need to successfully complete the training.

Do I need to have technical skills to succeed in this course?

While having technical skills can be advantageous, they are not required for this course. Our instructors will guide you through all technical aspects of digital marketing, ensuring you understand and can apply the concepts effectively.

How is the course delivered?

The digital marketing course is delivered through a blend of live lectures, interactive workshops, practical assignments, and self-paced learning modules. You can choose the format that best fits your schedule and learning preferences.

What topics are covered in the digital marketing course?

The course covers a wide range of topics, including SEO, content marketing, social media marketing, email marketing, PPC advertising, analytics, and more. You’ll gain a comprehensive understanding of the digital marketing landscape and its various components.

Will I receive a certificate upon completion of the course?

Yes, participants who successfully complete the digital marketing course will receive a certificate of completion. This certificate validates your proficiency in digital marketing and can enhance your credibility in the job market.

Can I expect any hands-on experience or real-world projects during the course?

Absolutely! Our course includes hands-on projects, case studies, and simulations to provide you with practical experience in digital marketing. You’ll have the opportunity to apply your knowledge to real-world scenarios and build a portfolio of work.

What career opportunities can I pursue after completing the digital marketing course?

Completion of the digital marketing course opens up numerous career opportunities, including roles such as digital marketing specialist, social media manager, SEO analyst, content strategist, and more. The demand for digital marketing professionals is high, offering excellent prospects for career growth and advancement.

Is this course suitable for entrepreneurs looking to enhance their digital marketing skills?

Absolutely! Our digital marketing course is ideal for entrepreneurs who want to gain a deeper understanding of digital marketing strategies to grow their businesses online.

Will I have access to industry experts and guest speakers during the course?

Yes, we frequently invite industry experts and guest speakers to share their insights and experiences with our students, providing valuable perspectives and networking opportunities.

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Digital Marketing

Rs 40,000